Spotify is reportedly developing an advanced notification system for messages within its platform. The goal is to implement new ‘read receipts’ or ‘anti-ghosting’ receipts that allow users to see whether a shared track, podcast, or any other content has actually been listened to or saved by the recipient. This initiative aims to enhance engagement tracking and potentially reduce the common ‘ghosting’ phenomenon related to music recommendations.
Spotify Introduces ‘Anti-Ghosting’ Read Receipts to Track Shared Content Engagement
By Bramwell Nightingale
A Toronto-based gaming journalist with over eight years of experience covering the North American gaming industry. Started his career writing for independent gaming blogs before establishing himself as a reliable source for breaking gaming news. Specializes in AAA game releases and studio acquisitions across Canada and the US. His investigative approach to gaming industry developments has earned him respect among developers and publishers alike